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Artificial intelligence 

Artificial Intelligence (AI) is a system or machine that is capable of imitating human behavior to perform specific tasks and can gradually learn using the information received. 

Benefits of using artificial intelligence

Reducing human error

In the case of artificial intelligence, decisions are made based on previously collected information using a specific set of algorithms. This reduces the number of errors and makes it possible to achieve a greater degree of accuracy.

Performing risky transactions instead of people

This is one of the biggest benefits of artificial intelligence. An AI robot can do risky things: go to Mars, defuse a bomb, explore the depths of the oceans, extract coal and oil, it can be effectively used in any natural or man-made disaster.

Areas of application of artificial intelligence

Analyzing unstructured data

With the proliferation of mobile devices, we create a ton of digital unstructured content every day: messages, emails, photos and videos. AI algorithms help companies understand this amount of data and structure it so that it can be analyzed later. Analyzing unstructured data has enormous potential for manufacturing and resource companies that have accumulated mixed information over the years. Such analysis can make the work of R&D engineers themselves easier – saving time for sorting and organizing data before evaluating it.

Predictive analytics

AI technologies are capable of processing large amounts of data, identifying patterns and making predictions. Artificial intelligence performs well in forecasting due to its self-learning ability. Unlike traditional types of forecasting, predictive analytics can easily adapt to changes in behavior – when new data comes in, it gets better.

Virtual assistants

The most obvious use for artificial intelligence is in virtual assistants. Chatbots are also an artificial intelligence product designed to help customers of companies. Virtual assistants are one of those AI tools that will only penetrate deeper into the business processes and everyday life of modern people.


The creation of intelligent robots is one of the important directions in the development of AI. Intelligence is required for robots so that they can manipulate objects and, if necessary, determine their location, plan movement. Artificial intelligence is a chance to delegate tedious and time-consuming tasks to robots. Surgical and agricultural robots have already established themselves, but robotization in other areas is only gaining momentum.

Having established itself as a technology aimed at the speed and quality of the decision-making process, artificial intelligence (AI) has ceased to be a trend and has become a commercial necessity. It is difficult to find business sectors in which the use of AI would be impossible.

  • The use of AI in banking and finance strengthens existing fraud detection systems and improves customer support.

  • In the healthcare sector, innovative equipment is becoming a reality. AI-powered tools ensure disease is detected early and accurately diagnosed at an early stage.

  • Transport processes are developing rapidly. Intelligent and automated warehousing, improved supply chain reliability and streamlined shipping and inventory are some of the major positive changes that AI is driving business processes.

  • Targeted recommendations, digital product catalogs, advanced analytics to predict customer needs are emerging in retail thanks to artificial intelligence.


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